We unify AEO, GEO and SEO into one strategy that makes your brand the answer across every AI platform your buyers already use — ChatGPT, Gemini, Perplexity, Claude and more.
It isn't about ranking on a page anymore — it's about being the brand AI names when someone asks for a recommendation.
AI visibility is how often — and how accurately — your brand shows up inside the answers AI platforms give when someone asks for a recommendation in your category.
When a buyer asks ChatGPT “what's the best tool in my category?”, the model reads everything it knows, forms an opinion, and names a brand. AI visibility is the work of making sure that brand is yours.
Think of it as the new front page of the internet — except there's only one result, and either you're it or you're not.
Traditional SEO optimises your website for Google's crawlers. AI visibility optimises your entire presence for how AI models read, trust and cite — two very different games.
Only ~15% of AI citations come from your own website. The other ~85% come from reviews, forums and articles you may not even know are shaping how AI describes you.
Google gives ten blue links and lets the buyer choose. AI gives one answer and moves on. Second place is invisible.
AI referral traffic grew 357% last year. ChatGPT handles roughly 2.5 billion prompts a day and AI Overviews appear on nearly half of Google searches.
Your competitors are being recommended in these answers right now. The only question is whether you are too.
Most agencies pick one and call it a day. Winning in AI search means running all three as a single system — because AI models pull from all three at once.
The foundation. Makes your site technically sound, well-structured and crawlable, so AI models can read and trust your content in the first place.
Structures your content to directly answer the questions buyers ask — so when an AI needs a clear, quotable answer, it pulls yours.
Builds the off-site signals, citations and authority across the wider internet that make generative models confident enough to recommend you by name.
SEO gets you readable. AEO gets you quotable. GEO gets you recommended. Slate runs the three as one.
A full baseline — your visibility score, share of voice against competitors, citation sources, and the exact prompts where you show up (and go dark) across every major platform.
We strengthen and earn the third-party citations AI models actually read — the ~85% of signals that live off your own site.
We restructure and create content built to be quoted by AI: clear answers, strong structure, and the signals models trust.
We map every question and topic your brand should own, then build toward owning them, prompt by prompt.
We track your brand across every AI platform weekly and report what's moving — visibility score, share of voice, citation rate, platform breakdown. No vanity metrics.
One system, four moves — the same process behind every engagement.
We scan every major AI platform and show exactly where your brand appears, where it doesn't, and who's taking your spot.
We map every question and topic your brand should own in AI answers. A custom blueprint, not a generic checklist.
We fix your content, build citations and strengthen the signals AI models read. When AI looks for answers, it finds you.
We monitor your brand across every platform weekly and keep optimising. Clear reports, real movement.
Get a free AI Visibility Audit — a real report on how AI sees your brand across every major platform, in about two minutes.
Get Your Free AI Audit →Organic AI Visibility compounds — it rewards brands willing to build authority the right way, over months not days.
Whose buyers compare tools on ChatGPT and Perplexity before booking a demo.
That live or die by organic discovery and thought leadership.
Early enough to own a category in AI search before competitors wake up to it.
Protecting a lead they've already built and expanding it.
And who it's not for: if you're after a one-off quick fix or overnight results, this isn't it. AI visibility rewards brands willing to build authority the right way.
Most agencies tell you what worked six months ago. We run live experiments across AI platforms every week and publish what we find.