ChatGPT now runs ads, shown to people mid-decision — 2.5 billion prompts a day. We build, run and optimise the campaigns that get your brand in front of those buyers, while the channel is still early and still cheap.
In February 2026, OpenAI opened ChatGPT to advertising. We show up in those moments — the right message, to the right buyer, at the point of decision.
Ads now appear in clearly marked boxes at the end of a ChatGPT answer — shown to people actively researching, comparing and deciding, right as they ask the questions your product answers.
Paid AI Media is the work of showing up in those moments: the right message, to the right buyer, at the point of decision.
We focus on one platform and one only — ChatGPT — because that's where the scale, the intent and the early-mover advantage are right now.
Costs are low, competition is thin, and the brands that move now will own their categories before the crowd arrives. This is the Google-Ads-in-2003 moment.
Roughly $100 million in advertiser revenue in the first six weeks after ChatGPT ads launched.
One of the highest-intent surfaces on the internet — 2.5 billion prompts submitted every single day.
It's still early. The advantage goes to whoever's first — just like Google Ads two decades ago.
Other agencies spread your budget thin across half a dozen half-baked AI ad products. We don't — because in a channel this new, mastery beats dabbling.
2.5 billion prompts a day, from people in the middle of a decision.
Early pricing means your budget goes further today than it will in a year.
ChatGPT matches your ad to the conversation topic — high relevance, no invasive personal targeting.
Setup, contextual targeting, CPC/CPM bidding and the Conversions API — we run the platform like specialists, not generalists.
A quick primer, because most brands haven't run these yet.
In a clearly labelled box at the end of a relevant answer. Ads never change the answer itself — which is why people still trust them.
By conversation context — the topic, not personal data. Your ad shows when someone's asking about your category.
CPC (cost per click) or CPM (cost per thousand impressions), managed against your goals.
OpenAI's Conversions API ties impressions and clicks to real revenue — so you see what's working, not vanity metrics.
Audience, offers and messaging angles for the ChatGPT surface, mapped to where buyers are in their decision.
Copy and creative written for the way people read AI answers — clear, contextual, built to earn the click.
Configured around the conversations that matter to your category.
Ongoing CPC/CPM optimisation to drive your cost per result down as we learn.
Full setup of OpenAI's Conversions API, so every dollar is tied to pipeline.
Clear weekly reporting on spend, results and cost per acquisition. No fluff.
One system, four moves — from first setup to confident, scaled spend.
We map your offer, audience and goals, then build campaigns and conversion tracking.
We go live on ChatGPT with a tight test of angles and audiences.
We cut what isn't working, double down on what is, and drive cost per result down week over week.
Once we find what converts, we scale spend with confidence — and report every step.
We take on a limited number of brands for ChatGPT campaigns. Apply and we'll tell you honestly if it's a fit.
Apply for Access →The early-mover window rewards speed — and real budget behind the right ads.
A B2B SaaS or D2C brand with a clear offer and a way to convert traffic.
You can move quickly — the early-mover window rewards speed.
This is paid media — you have real budget to put behind ads.
Not a fit if: you're after free, organic reach (that's our Organic AI Visibility service), or you're not ready to spend on ads yet.
We're running live ChatGPT campaigns right now, and our AI Lab publishes what we learn about the platform as we learn it.